Altruism or advertising? Treading a fine line on corporate COVID-19 support

from Altruism or advertising? Treading a fine line on corporate COVID-19 support
by Anasia D'mello
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WEEK IN IoT – I get twitchy at times of national or international crisis when I hear companies telling us how much they are doing to support people who are truly suffering. It’s not that I wish they wouldn’t offer assistance – far from it, says Jeremy Cowan, I admire their altruism. I just don’t believe we

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