Veeva data cloud to deliver new approach for patient and prescriber data

from Veeva data cloud to deliver new approach for patient and prescriber data
by Anasia D'mello
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Veeva Systems, has announced Veeva data cloud to help support the industry by bringing greater innovation and choice to the data market. Veeva data cloud will include longitudinal patient and prescriber data offerings that will cover retail and specialty distribution channels, initially tailored for commercial use cases such as launch planning, patient segmentation, commercial analytics,

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